Women in Business (2)

Doe Deere – article recap

It’s always nice when CEOs take time to chat with their customers about their companies.


Doe Deere is one of the CEOs who have time for the people for whom she and her company are pumping out products.


Deere sat down to give customers a wealth of information about herself and her brand.


Among the things she shared are some of her daily activities and why she believes Lime Crime is so innovative.


Who She Is

Doe Deere is a Russian-born beauty and a talented beauty mogul.


She heads Lime Crime as the founder and CEO of one of the top cosmetics lines in the world.


Aside from being a girl boss, Deere is just another lady who had a dream and went after it.


Her Daily Activities

Deere’s morning routine involves drinking a full glass of water as soon as she wakes up.


Why does she make it a point to drink so much water first thing in the morning?


Because the Los Angeles weather is very humid.


As you know, Deere is in the beauty industry, so she has to keep her body and her skin in tip top shape so that it can continue looking its best for photographs and live events.


Next, she spends some time chatting away on instant messenger with her team over at Lime Crime HQ.


She and her team fill each other in on various things that need to be discussed.


By this time, Deere would have enjoyed a balanced breakfast of fruit and yogurt alongside some orange juice squeezed from oranges that were picked from a tree in her very own back yard.


Then Deere bids goodbye to her fur babies to spend some time at Lime Crime HQ, her dream job.


Why She Feels That Lime Crime Is A Success

Deere believes that Lime Crime is a cult brand, which simply means that the company is unique.


Lime Crime is truly unique in that it knows no boundaries. It even offers hair dye to consumers.


Which makeup companies do you know that specialize in producing hair dye? Not too many, right?


Probably none at all.


Nevertheless, this is the type of company that is Lime Crime is.


They think outside the box and are able to stay multiple steps ahead of the competition just by being fearless in offering unique products.


If Deere could describe her company with one word, she would use the word “cult.”


Lime Crime is a cult brand because it is different from most companies in that it is cruelty-free and has top of the line products that are both professional and created to drive consumers towards nostalgia.


Lime Crime is a brand that has it all, and innovation doesn’t get any better than that. Learn more: http://www.bizjournals.com/losangeles/potmsearch/detail/submission/6417482/Doe_Deere


Malini Saba is Changing the Culture for Women At-Risk

Malini Saba is a true inspiration to all the women in the world that are interested in conquering their fears and gaining a name for themselves in the business world. She is someone that has taken information that has been given to her in financial matters and turned this into a career that has made her millions. It has become very easy for me to believe that there is a spot for women in the business world because of people like Malini. She has shown me that woman do not have to play the background while men accelerate to the top of the corporate ladder.


I think it is impressive that she has been able to touch so many lives in the business world, but she is also inspiring a whole new generation of women with her nonprofit organization as well. People that have seen Malini in action are well aware of just how much of a difference she has made with her nonprofit organization. The Stree Foundation has managed to help a lot of women overcome their fears of living their best lives. She has been able to help women that may help otherwise fell into the entrapment of drug abuse or domestic violence. She has helped a lot of women escape poverty, and I believe that she deserves recognition for all that she has done for women that are at risk.


Honestly, the work that Malini Saba has done is work that anyone could have done. She did not reinvent the wheel or build an organization with a concept that was totally new and unheard-of. She simply had a desire from the depths of her soul to build an organization that would benefit women that were living less than their best lives. She has proven over the years that philanthropy comes in all different forms. There are some people that give their time to worthy causes. Others may have a desire to donate money to different charities.


Saba has certainly made it possible for people, especially women and children, to live better lives. She has proven that women can lead and they can also extend a hand to help.